No Such Thing as Google Duplicate Content Penalty?!

Written on 4/26/2010 09:15:00 PM by Martha Ballesteros

I just received the latest newsletter from one of my subscriptions. One of the topics mentioned was about the Google duplicate content penalty. Quoting the Google Webmaster Central Blog, "There is no such thing as a duplicate content penalty".

With all the hulabaloo with SEO white hat techniques, blog link wheels, and promoting original content, why only now did we know of this? I don't know about you but of course to avoid being sued of plagiarism, I have been writing my materials in the most original manner possible. For some materials, I even use copyscape just to ensure that my content is unique in any way throughout the internet universe.

Probably, this myth about duplicate content penalty came about when Google has banned multiple websites for different reasons but had duplicate content as a common factor among them. (Just a thought, not really absolute!)

Though this is the case, directly from Google, website owners and administrators must still impose and continue to work ethically and professionally by releasing informative, original, and unique materials.